DDB Group Singapore Wins Agency of the Year at Marketing’s AOTY Awards
DDB Group Singapore stole the show when it clinched the coveted blue cube and claimed the title as Overall Agency of the Year at Marketing Magazine’s Singapore Agency of the Year Awards 2011, held on Wednesday, June 1.
In addition, the Omnicom-led agency group also took top honours in key categories – DDB won two Gold awards and title as Creative Agency of the Year and Brand Consultancy Agency of the Year; while Tribal DDB Singapore was awarded the Gold standard and named Digital Agency of the Year.
“This award signposts the very collaborative approach at DDB Group. It is just amazing when very bright talents work together – creatives, digital CRM, activation or shopper marketing – with less of the ego and more of the energy in the work. It makes for more intelligent, breakthrough marketing solutions; it makes it easy for our clients – integration as we want it. Just for tonight, we feel a little like Barcelona FC. This award is a tribute to our team and our clients – the people who work the work, day after day after day,” said David Tang, President and CEO of DDB Group Singapore.