DDB Asia’s Eugene Cheong is named the Outdoor Lions Jury President for the Cannes Lions International Festival of Creativity 2022.

With over 250 Cannes Lions and 2,500 campaigns to his name, Cheong is renowned for being the most awarded creative head of Ogilvy Asia Pacific, where he previously worked for over 20 years. Armed with 30 years of experience in the industry, Cheong has worked with some of the biggest brands in the world, including Coca-Cola, Guinness, Singtel, Huawei, SC Johnson, and Shangri-La Hotels. Cheong is named among the world’s 50 best copywriters by the D&AD Copy Book and recognized as The One Show’s most awarded creative in 2016.

The festival returns to the Croisette after a two-year hiatus in 2022.